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The big issue magazine analysis

The Big Issue magazine analysis

Why is minecraft so successful?

Minecraft is what's called a sandbox game, where the player creates the game themselves by manipulating the world within it. There are no specific steps or goals, so everyone playing the game is having a different experience.

Customizability- Not only can you make Minecraft look different with skins and resource packs, but you can also use mods to completely change the game. For example, in Project Ozone 2 Kappa Mode, the modpack (a collection of mods put together for entertainment). There are vast options from making jet packs, to flying like a bird, to exploring other planets, to following the quest line, magic mods, tech mods, computers INSIDE of Minecraft.

·         The Player base- Minecraft computer alone has sold more than 25 million copies. The player base is huge, therefore increasing marketability in the sense where those 25 million people tell their friends to buy it.

·         Never ending/open world- A video game with no story line sells very well because you can do whatever your heart desires.

·         Share-ability- The fact that you can create things for other players and easily post it online is huge. This creates an online fan base.

·         Game Modes-This goes along with customizability. You can play hardcore, regular survival, creative, and even download a map to play adventure mode. If that's not enough, you can spectate friends in spectator mode.

The opportunities are endless. There is so much that you can do. There is something for everyone, whether you like the underground aspect, gardening, animals, circuitry (Redstone), playing with others… Whatever you can think of creating, you can create. You can choose your own journey, goals, and game play (creative, survival, adventure, spectator). The world is pretty much endless, and it is full of diversity in biomes, animals, and scenery. There is nothing that you have to do. Most games give you a story, and you’re supposed to do what the game tells you to do, then it’s over. Minecraft is different. It combined the survival aspect of a game, and the creativity to make a game that holds many people’s attention. That’s how Minecraft became so popular.

 Minecraft totally embraces the fact that its players want to share their experiences and allows them to build and use their own servers to do so. Forget automatic matchmaking, Minecraft encourages player’s active engagement in building a strong community. Minecraft was one of the first games for years that saw players go out of their way to build and maintain their own servers just to play together.

Minecraft sports one of the most vibrant and active gaming communities seen to date. Gamers are proud of their creations and niche sites will feature especially amazing worlds. Add to that the thousands of YouTube videos, Facebook fan pages and numerous fan sites and you see why Minecraft commands so much power in the gaming world.

Goal-less gameplay is one of the single most important aspects behind Minecraft’s success. It hasn’t got any clear or specific goals. The only real goal is that you as a player enjoy your time in the world. This gives players a feeling of ownership over the gameplay. The game promotes active engagement and is fueled by word of mouth – the most powerful form of advertising there is.

Minecraft became so popular techno giant Microsoft bought it from its original creators last year for £1.5 billion. As of 2014, Minecraft has sold more than 54 million copies for computers, consoles, and mobile devices. Merchandise bearing its logos - hoodies, wallets, necklaces - can be found wherever computer game spin-offs are sold.

Minecraft is now more successful than Persson could possibly have imagined. As well as being played by millions, it is used as an educational tool in schools and has even been employed by urban planners to see how the public want spaces developed. Every major games studio now have games lined up which have been influenced by Minecraft, Larsson says - the most high-profile of which so far has been the immersive world of Disney infinity from Disney interactive    

Group power point production

BBC Radio 1 breakfast show- Facts and information

"Radio 1 controller Ben Cooper jokingly put the decline in Breakfast Show ratings down to Grimshaw “scaring off the over-30s”, who accounted for around 90% of the outgoing listeners. The station as a whole has lost 830,000 listeners year on year, down from 10.5 million in the same period in 2014, however, the BBC said that more than half a million of those were over 30 years of age – outside its target age of 16 to 29."

Breakfast show running order

Timings	What happens...
6:30:00	News and weather
6:30:53	Radio 1 Breakfast show Ident
6:31:16	Nick Grimshaw introduction
6:32:00	Sting (Short Jingle)
6:32:20	Song: Tom Walker - Leave a light on
6:34:57	Song: Ellie Golding - On my mind
6:38:11	Nick talking about coming back after holiday
6:38:34	Song: Wolf Alice - Don't delete the kisses
6:42:11	Nick Welcoming viewers and Fiona. Talk about going back to work.
6:43:22	Talking about the new year and the holiday
6:44:14	Nick references the viewers
6:44:46	Song: En Vogue - Don't let go
6:47:05	Sting and charts reference
6:47:39	Song: Jason Derulo - Tiptoe
6:50:34	Talk about Jan slam competition and previous sporty prizes won. Today's prize is Sam Smith tickets
6:53:52	Song: Ramz - Barking
6:56:53	Nick referencing the Jan slam
6:57:27	News - Steve Holden. includes; Travel, sport, weather and entertainment
7:00:32	Sting
7:00:50	Reference to Jan Slam - In an hour the word that needs to be said when answering the winning phone call will be revealed.
7:01:50	Song: Craig David - I know you
7:04:55	Song: Miley Cyrus - Malibu
7:08:42	Song: Duke Dumont & Gorgon city - real life
7:11:43	Talk of holiday, new years revolutions and the previous prizes with a random caller who picks the next song between choices given
7:15:03	Song: Kanye West - Power
7:18:10	Trailer for a film
7:18:59	Song: J Hus - Bouf Daddy
7:22:00	Jan slam referenced again and question that needs to be answered to win prize; What is the name of Sam Smith's number 1?
7:25:44	Song: Disclosure & Sam Smith - Latch
7:27:42	News with Steve Holden
7:31:13	Song: Mabel - My Lover
7:34:18	Song: Arcade fire - Everything now
7:37:43	Nick and shenade talk about Golden Globes Gossip. (Banter).
7:42:50	Song: Fuse ODG - Boa Me
7:45:41	Sting including 2017 highlights
7:46:18	Song: Taylor Swift - Gorgeous
7:48:51	Reference of competition and talk of on flight films including Dunkirk, Happy feet & Joy
7:52:39	Song: Shawn Mendes - Nothing holding me back
7:54:50	News with Steve Holden
7:57:45	Sting, Nick welcoming viewers & lines closed for today's Jan slam. Word = Lonely
7:59:59	Song: Clean Bandit - Miss you
8:03:02	Song: Coldplay - Clocks
8:06:40	Song: Jax Jones - Breathe
8:09:18	Jan slam: Caller answers with correct word & wins prize. Reference to tomorrow's prize
8:13:11	Song: Rihanna & Calvin Harris - This is what you came for
8:16:46	Nick reveals tomorrow's prize; tickets to Katy Perry, Backstage passes & behind the scenes tour. Contest info and question: What is Katy Perry's 2016 No. 1 single called?
8:21:29	Song: Katy Perry - Firework
8:25:10	BBC soundlist advert
8:25:50	Song: HAIM - Nothing's wrong
8:28:20	what is coming up in today's show
8:28:50	News with Steve Holden
8:32:05	Song: James Arthur - Naked
8:35:43	Song: Diplo & Sleepy Tom - Be right there
8:39:20	Nick and Shenade talk about Golden Globe gossip & celeb gossip including Ed sheeran
8:44:46	Song: Sigrid - Strangers
8:48:09	Sting and Radio 1 app advert
8:48:48	Song: RAYE - Decline
8:51:50	Nick talks about the daily mixtape coming up and his tune of the week...
8:54:40	Song: Justin Timberlake - Filthy
8:58:54	Nick talks about this song, sting, talks about this weeks content.
9:01:37	Song: Ed Sheeran & Eminem - River
9:04:29	Song: Avelino - 1 in a million
9:07:42	Song: MK - 17
9:10:40	Talk about tomorrow's Jan slam including the prize, question, contact info, terms and conditions
9:14:25	Song: Paramore - Fake Happy
9:17:34	Song: Dave - No Words
9:21:11	Sting, Talk about mixtape and January. Talk about his previous plans over the weekend; spin class. Also, his relationship with Fiona
9:25:28	Song: NF - Let you down
9:28:43	Talk about viewer comments
9:29:08	News with Steve Holden
9:32:25	Mixtape: Basement Jaxx - Good luck Kelis, feat. Andre 3000 - Millionaire DJ Fresh - Gold Dust Jay Z - Excuse me miss Aaliyah - Try again Aloe Blacc - I need a dollar Amerie - 1 thing Kanye West - Touch the sky
10:00:00	End